Service

We build the bay as well as deliver the range.

Branded world-food bays for Irish stores, planned around your shoppers, installed by the Nimbus field team and kept full.

Who it is for.

Stores that want a world-foods section planned and looked after for them. Independent shops, BWG and Musgrave member stores and supermarkets can all take a bay.

What goes into a bay.

Instant Noodles and South Asian bays are in Irish stores now, and special-offer ends are offered as well. Floor stands are available for single ranges.

  • A planogram: the range and the layout, based on what sells in stores like yours.
  • Branded fixtures: headers, shelf strips and point-of-sale for each range.
  • The first fill, merchandised by the field team.
  • Field calls afterwards to keep the bay full.

How much space.

Two or three bays suit the range best. A bay has five or six shelves and is 1m or 1.25m wide.

If you have less room than that, the survey starts from the space and the shoppers you have.

From survey to full bay.

Where a store gives the range two or three bays, survey to full bay takes about a week.

  • Store survey: footfall, catchment and the space you can give.
  • Planogram: range and layout drawn up for your store.
  • Install: fitted, merchandised and filled in a day.
  • Replenish and review: a sales-per-metre review each quarter, with seasonal changes.

See bays in stores.

Photographs of installed bays are on the store inspiration page.

Before & after

Same space. A different bay.

Three Irish stores, before and after a Nimbus install.

From a crisps run to two world-food bays

A crisps-and-drinks run became a South Asian bay and an Instant Noodles bay, with branded headers and side panels.

From household paper to Instant Noodles

Low-turn household paper made way for the “Instant Noodles — World’s No.1 Brands” bay, faced up by flavour.

From empty shelving to a full aisle

Bare shelving planned, stocked and merchandised as a world-food aisle — and kept full by our field team.

Common questions.

How much space do I need for a bay?

The plan is built around the space and the shoppers you have.

Who pays for the fixture?

Fixture terms depend on the range and the volume. They are set out in the proposal.

How long does the installation take?

One day. The field team fits the fixture, merchandises it and does the first fill.

Get started

Ready to start ordering?

Register once and we route you to the right ordering portal — Direct, BWG or Musgrave. Nationwide delivery.